How to start your own business and be successful: 5 key ideas

We live in a time of change. Each is exploring their own ways to forge a future, and many are trying to do so by starting their own businesses.

But beyond the bureaucratic difficulties that we may encounter in this process, we must take into account many other factors at the psychological level, which must be clear at the meridian level before embarking on the adventure.

Do you want to know the most important ones?

    5 keys to starting your own business and being successful

    We forget for a moment all that concerns the paperwork with the administration, which are not rare or easy, which are necessary when you want to register a new business. Instead, we’ll now focus on psychological issues which, if properly taken care of, can be one of the keys to successfully completing your brand new organization.

    It should not be forgotten that, in essence, a company is a collection of people working as a team to achieve a common goal, and it is therefore essential to take the greatest care of the quality of the interactions between them. And, going deeper into each member of the group, it will be necessary to establish the appropriate guidelines so that everyone is as comfortable as possible in their workplace and therefore motivated to perform their tasks, so that in the end , they are as effective as possible.

    Then we will individually explore the keys that will allow you to start your own business and be successful in the business. Some may be obvious, but others are not and that is why it is worthwhile to study them carefully. We hope you find them very useful!

    Tips for Starting a Successful Business

    Psychology has a lot to say about the likely success we can have when starting a business. Here are some of the secrets.

    1. Take care of interpersonal relationships

    Perhaps the most important psychological key in running a business is ensuring the best possible interpersonal relationships. You have to think that, except in very specific sectors where jobs are lonely and where there is almost no interaction, in most businesses there is an endless flow of communication between individuals and, of course, coexistence, by sharing a common workspace.

    Someone who works the usual 40 hours a week will spend a third of each day in an office, Shop or other type of business premises. He will probably live more with his colleagues than with a large part of his family. Imagine the importance of taking care of employee relations!

    Many times the employees themselves will have the psychological tools to manage themselves and know how to maintain a healthy work environment, but other times we may need to establish a series of coexistence rules that mark the red lines that do not. cannot be transferred, in order to maintain the healthiest possible working climate.

    It also reflects the importance of a good recruiting process., Seeking that, as far as possible, each employee has the skills required for the position, but also a psychological profile adapted to adapt without problem to the team, because it is just as important and is sometimes a factor that can be overlooked during selection processes.

      2. Motivation

      If you want your business to be successful, your employees must be motivated. Obviously, a good salary is a powerful reinforcement in getting a worker to reach their goals, but even if it seems like a lie, it is not the most powerful. And on this subject, psychologist Frederick Herzberg has a lot to tell us, through his famous two-factor theory, also known as the theory of motivation and hygiene.

      According to Herzberg, in the workplace, a number of factors will be directly related to employee satisfaction or dissatisfaction. in their workplace, and therefore with their motivation. All of these factors can be grouped into the following two categories.

      Motivating factors:

      • The successes you can experience in your professional development.
      • Promotions, growth within the company.
      • Responsibilities you assume at your workplace, dependents.
      • Autonomy to be able to exercise their functions with reasonable freedom.
      • Recognition of the merits he has obtained through his good conduct.

      Hygiene factors:

      • Salary, payments and everything related to the remuneration itself.
      • Have a status adapted to your position.
      • Feel the stability in your workplace.
      • Work in suitable facilities.
      • To have a correct relationship between the workers (as we saw in the previous point), but also with the bosses.
      • That the company proceeds to an adequate distribution of the work.
      • Feel your work supported by your superiors and let them be competent.

      What Herzberg proposes in his theory is that hygienic factors do not satisfy the worker, but his lack causes dissatisfaction.. On the contrary, the absence of motivating factors will not lead to greater dissatisfaction in the individual, but their presence will have the effect of making them more satisfied in their workplace.

      In conclusion, we must take into account the two factors, some because they allow us, the operator, basically, not to be dissatisfied, and others because they will motivate him more and more.

        3. Emotions management

        We have already anticipated how important it is to have a good work climate, which is why it is essential that employee emotions are managed optimally.

        This is especially important in areas where nerves are usually at their peak, such as in the commercial department., Where there are usually people very motivated to achieve certain goals which are usually demanding, but with very attractive rewards. The problem arises when the goals seem unattainable or the ambition to achieve them is disproportionate and this generates a certain emotional tension in the individual.

        It will therefore be of vital importance that the heads of each department set clear objectives from the outset, that they are reasonable (even if they involve effort, of course) and that the appropriate tools are given to enable them to be achieve.

        If good emotional management is not carried out in the company our employees may experience a gradual loss of motivation to more serious pathologies such as burn-out or burnt worker syndrome.

        4. Time management

        Time is one of the most precious resources, if not the most important, not only in the workplace, but in life. So we have to be extremely careful not to waste it and make the most of it every second, in the smartest way possible.

        It will be vitally important to establish appropriate hours for our workers. Measures such as flexible working hours or teleworking, which help to reconcile family and professional life, are extremely motivating and can make the person more productive than working the same hours with rigid part-time schedules, or having to travel to the office, outside. from home, where you can do exactly the same tasks.

        When setting delivery times for a project, we need to be realistic. No matter how quick we are, quality work involves time devoted to it and sometimes due to impatience and other times due to a bad conscience of reality we can set very unreasonable delivery dates which will only lead to exhausted and frustrated workers., and in a final job that will most likely have to be redone or modified (with the consequent amount of time), which therefore will not meet the initial expectations.

        It is also crucial have an effective protocol when prioritizing tasks, Give way to those which are essential to the development of the company’s activities and postpone those which have no particular impact for it. But beware, this can pose a problem for us, and it is that the task which is not a priority today, tomorrow can be, and perhaps will come a time when we will find a significant accumulation of postponed projects. , which added to the day-to-day tasks and the possible unforeseen, being difficult to achieve our goals on time.

        It is therefore essential to anticipate these possible casuistics, being very aware at all times of the time available to us and knowing how to use it in the most effective way.

        5. Personal care

        All of these steps on how to start your own business and be successful would be based on caring for workers, but just as important and often forgotten is employer’s personal care. And it is essential that, in the face of a challenge as demanding as running a business, we take care of ourselves on the physical level, but especially on the psychological level.

        Starting your own business is an exciting, motivating and very rewarding project, but to be successful it is essential that you have an optimal mental state.This allows you to be the leader your employees need as a guide. If you have the right psychological tools, you will have a significant portion of the road ahead. And if you think you don’t have them, now is always the perfect time for a professional to show them to you. They are inside of you!

        Bibliographical references:

        • Herzberg, F., Mausner, B., Snyderman, BB (1959). Motivation to work. New York. John Wiley and sons.
        • Gil-Monte, PR, Moreno-Jiménez, B. (2005). Burnout syndrome. Madrid. Pyramid editions.
        • Salanova, M., Llorens, S., Martínez, IM (2016). Contributions of positive organizational psychology to the development of healthy and resilient organizations. Articles by the psychologist.

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