Obsession with beauty: this is how it parasitizes our minds

We live in a time when the outward image is so important that it has come to condition our lives. The obsession with beauty is nothing new; but, in a hyperconnected world, social media and television have fueled this concern to maintain a physical perfectionism disturbing both for its social and psychological impact.

And it is that in a world where we are subjected daily to an incredible amount of stimuli (advertising, series, posts on social networks, etc.), the lack of time must be compensated by means of filtering what interests us. . And what’s the fastest way to do it? Judging by the aesthetics, the appearances. Hence the obsession with beauty has become a kind of parasite that drives our goals and motivations both individually and collectively; both feed him.

    What do we mean by obsession with beauty?

    At Northwestern University, they determined that the obsession with beauty it has become a kind of social disease, Some kind of psychological disorder. Specifically, they noted that women are under such pressure because of their outward image, that they are statistically more likely to obsessively think about themselves, comparing it to that of others.

    According to Renee Engeln, professor of psychology and director of the Body and Media Lab department, this obsession with beauty leads women to invest all their energies in pretend what they are not and please the publicInstead of focusing on other goals such as professional or intellectual development, to name a few examples.

    The image industry and beauty products are largely responsible for the obsession with beauty. Feminist groups and organizations, as well as researchers, claim that these companies they distort the perception that women have of their physical beauty.

    Some alarming data

    According to some sociological studies involving Renee Engeln herself, 82% of teenage girls spend a lot of time compare their bodies to that of models and celebrities. On the other hand, 70% of women in adulthood say they feel more valued and considered when they have struggled to look like these media models.

    Different conclusions were drawn within this same group of women. Beauty obsessed women are much more likely to experience symptoms of depression, eating disorder, and a strong desire to undergo surgery to change your image.

    Another fact that reinforces concerns about beauty and perfection is that, on average, women have up to 35 different beauty products at home, and they invest no less than 50 minutes a day to get ready before going out. the street.

    The obsession with beauty: barrier to equality

    Renee Engeln goes further and exacerbates the problem in the social sphere. When we take a close look at what a woman spends part of her time and financial resources on “looking pretty” versus what a man invests in it, we find a problem of gender and equality between the two.

    When the then woman spends an hour of her work doing her hair and doing a makeup session and the male partner only spends ten minutes, you have to stop and ask yourself: what is going on here ?

      Does this problem affect men?

      It would be very simplistic and hypocritical to say that beauty issues only affect women. Men are also preoccupied with their appearance, are pressured to look good, and are conditioned by certain stereotypes.

      Now, if anyone can think of comparing the level of obsession with beauty, they will realize that there is a big gap between the two sexes. And it’s very easy to measure; it suffices to compare the number of plastic surgeries that women undergo to that of men.

      When we find that 80-90% of women undergo surgery at high risk to their life and health, compared to the remaining 20-10% who are men, there is no hesitation in saying that this problem affects women. unevenly.

      Is there a solution to the problem?

      This is a difficult question to answer. The real problem is this obsession with beauty it’s a cultural problem. It is not a physical pathology, nor a simple bad choice taken individually. Solving this problem would not be so much to change the habits of the person suffering from this obsession; we must transform the culture and reject this absurd idea of ​​feminine perfection, of the ideology of the angelic princess. We can “kill” the messenger, but we cannot kill the message.

      There is clearly a solution, but the problem we have to fight from the root, with education and awareness of society in general. As with other psychosocial issues, change can be accomplished by making small gestures, small actions. If many people join in these small changes, it will be possible to take a cultural turn, a shift in values ​​and ideas.

      How do you start with these changes? Both individually (stop fighting to see less than others, less attractive than the actress in the film) and collectively (publicly rejecting the use of the role of “woman vase” for example). We need to change, above all, the way we speak, the type of conversation.

      As mentioned from the start, the obsession with beauty is exaggerated in social technology media (social media) such as Instagram, Facebook or Tweeter. Before posting a photo and seeking public acceptance, we have to ask ourselves why we do it.

        Leave a Comment